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Wisconsin Automobile and Truck Dealers Association
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Wisconsin’s Future Transportation Workforce

Our Transportation Career Showcase (TCS) events are career fairs where dealerships display the cars, trucks, RVs and motorcycles they sell and service.  Students are bussed in from surrounding school districts to see these vehicles all underneath a big tent.  In total, depending on location, there are between 1,000 – 1,500 students who attend.  These are fantastic days where industry gets the opportunity to encourage young people into high-skill, high-wage transportation career pathways.
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Press Release: There is a solution to the current and future demand for a skilled automotive, collision, and diesel workforce. The statewide technician talent shortage is real.  Wisconsin dealerships are facing historic technician shortages in automotive, collision, and diesel positions.  Fewer students are pursuing a technician career, and dealerships are reporting increasingly shallow application pools for most positions.  Addressing these shortages, while attracting, developing, and retaining top talent, is one of the most critical issues facing the industry.

Questions? Email: bkindred@watda.org

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All Rights Reserved.


150 E. Gilman, Suite A100  |  Madison, WI 53703
Phone: (608) 251-5577 | watda.org | sitemap
  • Dealer Resources
    • Find a Legislator
    • Government & Industry Relations
    • Forms & Products
    • Endorsed Services
    • WATDA Bulletins/Online Learning
    • Useful Links
  • Upcoming Events
    • Calendar
  • Membership
    • Join the Association
    • WATDA Dealer Bonds
    • Member Spotlight
    • Member Login
  • About Us
    • WATDA Staff
    • Board Members
    • Advocacy
    • History
    • Contact
  • The Foundation
    • Scholarship Information
    • Question & Answers
    • Major Contributors
    • Charter Founders
    • Foundation Board of Directors
    • Summer Institute
    • Nitro-X Summer Camp
    • SkillsUSA
    • WATDA Transportation Career Showcase
    • CONTACT