WATDA Foundation Receives
​$1 Million Donation

The WATDA Foundation Ford Scholarship Fund is intended for Wisconsin students attending one- or two-year automotive or collision repair programs. The need for highly skilled technicians in these STEM-related career pathways is critical. Developing a diverse pool of next generation technicians is good for the industry, our communities, and Ford Dealers.  
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In partnership with Ford dealers across Wisconsin, eligible students can receive up to $10,000 in funding. Students attending technical colleges will gain critical knowledge in transportation education to help prepare them for entry-level positions, including electrified vehicle technology. Through education, successful students will be prepared to be high-performing technicians in dealerships.

Helpful Links:

• Frequently Asked Questions

• Ford ​Press Release​

Eligibility Requirements:

• Must be attending one of the 16 Wisconsin Technical Colleges
• Must be (or will be) in an automotive technician or collision technician program
• Must be currently working at a Ford Dealership or sponsored by a WI Ford Dealer

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About The Wisconsin Automobile and Truck Dealers Foundation

Founded in 1992 the WATDA Foundation is a non-profit, 501(c)3 organization with the mission of supporting educational initiatives and ensuring Wisconsin has a highly skilled transportation workforce. The Foundation is integral in supporting both high school and technical college transportation programs.  And thanks to the generosity of its donors, it annually awards more than $700,000 in scholarships to people pursuing the technician profession in Wisconsin.