Auto Industry Pulse: Insights & Updates – A WATDA Brief

Our staff is creating videos to explain what’s happening in the automotive industry. Our goal is to keep dealer members informed while also educating the broader public about current trends and developments. We hope you enjoy this new addition to our website!

04/15/2026 - 20

FTC Price Advertising Update:
​What Wisconsin Dealers Need to Know (Service Fees & Compliance)

PDF

04/10/2026 - 19

 New License Plate Issuance Fee –
​What Dealers Need to Know

PDF

04/10/2026 - 18

Avoid Warranty Disclosure Mistakes on Modified Vehicles

PDF

04/10/2026 - 17

Disclosing Warranty Condition on the Motor Vehicle Purchase Contract

PDF

​04/01/2026 - 16

Disclosing Warranty Condition on the Wisconsin Buyers Guide 

PDF

03/27/2026 - 15

Why Wisconsin Dealerships
​Can’t Sell Cars on Sundays 

PDF

03/12/2026 - 14

 Stop Sales & Disclosure Rules Explained (Part 2)

PDF

03/12/2026 - 13

Can Dealers Sell Vehicles with
​Open Recalls? (Part 1)

PDF

02/26/2026 - 12

​Title Application Signatures:
​Who Must Sign and Why It Matters

PDF

02/23/2026 - 11

Loan vs Title vs Contract —
​Who Should Be Listed?

PDF

02/06/2026 - 10

Understanding Sales Tax on Vehicle Rebates and Discounts in Wisconsin

PDF

01/22/2026 - 9

01/22/2026 - 8

01/15/2026 - 7

​Vehicle Title Rules Every
​Wisconsin Dealer Must Know

PDF​

What to Do If Your Used Car
​Has Hidden Damage ​​(part 2)

PDF

Used Vehicle Disclosure:
​The Reasonable Care Standard
​(part 1)

PDF

01/08/2026 - 6

Understanding Use Tax
​on Dealership Vehicles

PDF

12/31/2025 - 5

Owner Signature Requirements ​on
​Lease Title Registration

PDF

12/23/2025 - 4

Plate Issuance Fee & MV11 Update

PDF

12/19/2025 - 3

12/18/2025 - 2

12/17/2025 - 1

Titling Vehicles to Trust: Identifiers, Title Jumping, and Trustee Documentation

Title Jumping -
​Business to Individual

New Wisconsin License Plates:
​Dealer Inventory & Issuance Options

PDF

PDF

PDF