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Click on the product line below to find WATDA's Endorsed Provider
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Adverse Action Compliance
Advertising SpecialtiesAutomobile History Reports
Bonds
Buying Cooperative
Computerized Vehicle Registration
Credit Card Processing
Credit Reporting & Compliance
Employee Benefits
Environmental Consultants
Cafeteria Accounts
F & I Products
Forms
Insurance - Credit
Life & Disability
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Insurance - GAP
Insurance - Health
Insurance - Long Term Disability
Insurance - Worker's Comp
Internet and Email Video
Internet Vehicle Listing Service
Laser Form Suppliers
Office Supplies
OSHA, EPA, DOT,Health & Safety
Compliance
Payment Processing
Rust - Paint - Fabric Protection
Telecommunications Services
Telephone Systems Vehicle Registration Reports
Vehicle Service Contracts |
WATDA Endorsed Services Programs are administered by several WATDA staff. Please refer to the staff contacts listed with the services below.
P.O. Box 5345
Madison, WI 53705-0345
(608)251-5577
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Advertising
Specialties
WATDASI Forms offers a full line of advertising
specialties to meet all of your dealership needs.
To receive a quote or order your dealership specialties
contact Donna Michaelis or John Strange at (800)236-7672
or email at John
Strange, Donna
Michaelis. When you support WATDA Services
you support yourself. The WATDA staff manager is Sue Miller, suemiller@watda.org.
WATDASI FORMS
150 East Gilman, Suite A
P. O. Box 5345
Madison, WI 53705-5345
(800) 2FORMS2 or
(800) 236-7672
Fax orders: (608) 251-5557
View our catalog at:

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Dealership Bonds
WATDA offers surety bonds at
a competitive price and provides prompt processing
service.
To learn more about WATDA dealership
bonds contact Jean Faheyby phone at (608)251-5577,
or email at jdeans@watda.org. The WATDA staff manager is Lee Bauman, lbauman@watda.org.
WATDA BONDS
150 East Gilman, Suite A
P. O. Box 5345
Madison, WI 53705-5345
(608) 251-5577
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Buying Cooperative
A dealer-owned cooperative plan enables dealers
to purchase parts and other equipment at reduced
prices compared to other sources, plus receive
annual rebate checks. The WATDA staff manager is John Strange, jstrange@watda.org.

WISCO CO-OP ASSOCIATION
401 South Hume Ave., P. O. Box 665
Marshfield, WI 54449-0665
(715) 387-3418, (800) 274-2319
www.wisco.com
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Computerized
Vehicle Registrations
Now you can title and register vehicles with
an on-line system that communicates directly with
the DMV. Your billing and F&I personnel can
verify vehicle, lienholder, customer or trade-in
information and you keep a part of the fees collected! The WATDA staff manager is Sue Miller, suemiller@watda.org.

18 Centerpointe Dr, Suite 100
La Palma CA 90623-1028
(800) 333-6995
www.cvrreg.com
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Credit Card Processing
Premier payment processing solutions for all
of your business transactions
First National Merchant Solutions serves as the
endorsed payment-processing provider for WATDA
members. With over 50 years of experience, First
National Merchant Solutions is one of the oldest
payment processors in the country and a national
leader in the merchant processing industry. Together,
WATDA and First National Merchant Solutions have
developed a business solution offering members
competitive rates and innovative payment solutions
with unparalleled customer service. The WATDA staff manager is Chris Snyder, csnyder@watda.org.
The highlights of this program include:
- Low discounted Visa and MasterCard processing
rates
- Comprehensive online reporting
- A full suite of check acceptance solutions
- Gift and loyalty card programs tailored to
suit your business
- An account in which your credit card deposits
earn interest
- Acceptance of all major credit card and debit
cards

www.fnms.com
Phone: (800) 354-3988
Fax: (800) 553-1221
P.O. Box 2196
Omaha, NE 68172-9955
Exclusive Member Benefit
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Credit Reporting and Compliance
700 Credit, provides dealers with the fastest most reliable credit score, OFAC and adverse action compliance system in the marketplace.
Besides providing credit reports in literally seconds and at a lower cost than their competitors,the 700 Credit system allows for seamless integration with your current DMS, F&I and CRM systems. With no long term contracts to sign, dealers pay for what they use and the 700 Credit program keeps all of the necessary records, so you don't have to. The WATDA staff manager is Chris Snyder, csnyder@watda.org.

(866) 273-3848
www.700credit.com
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Environmental
Consultants
KPA is the industry leader in automotive environmental compliance and safety services. Specializing in OSHA, EPA, DOT and loss control, KPA is the only national on-site, online and on call firm specializing in compliance and EH&S.
The company assists its dealer-customers in creating a safety culture and identifying compliance alternatives that reduce costs and provide a competitive advantage.
KPA conducts on-site visits to each of its customers four times per year. In addition, they offer an online dashboard to each customer to track progress on compliance and safety issues. The following programs are just part KPA’s service offering:
- HAZARDOUS WASTE MANAGEMENT AND WASTE MINIMIZATION
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HAZARD COMMUNICATION PROGRAM
- INJURY PREVENTION PROGRAM
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EMERGENCY RESPONSE PLAN
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DOT HAZARDOUS MATERIALS EMPLOYER PROGRAM
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PAINT SPRAY PROGRAM
KPA is Onsite, Online and On Call
For more information, please contact:
Bill Galego at wgalego@kpaonline.com; (866) 356-1735

1380 Forest Park Circle, Suite 140
Lafayette, CO 80026
www.kpaonline.com
The WATDA staff manager is Chris Snyder, csnyder@watda.org.
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F &
I Products
Protective's team of professionals
is committed to offering financially stable
products that are backed by excellent service.
We specialize in vehicle service contracts,
GAP, credit insurance, dealer participation
programs, Maintenance Pro Plus programs and complete F&I Training. We also
offer the latest in F&I technology solutions. Our tools include sophisticated electronic menu
selling software, on-line reporting, real time
Internet-based rating and on-line contract submission. The WATDA staff manager is Bill Sepic, (608)
251-5577..

Ken Liesener , Regional Vice President:
Cell: 847-224-8312
Email: ken.liesener@protective.com
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Insurance
Coverage - Employee Benefits
WATDA Insurance Corporation provides Health,
Dental, Short Term Disability and Term Life Insurance
Coverages.
A dealer's answer to group insurance coverages
that offer competitive rates and excellent personal
service. The WATDA staff manager is Lee Bauman, lbauman@watda.org.
WATDA Cafeteria
Plan
Substatial tax advantages exist for you and your
employees with regard to health insurance contributions,
medical expenses NOT covered by insurance and
dependent day care expenses. Employers save FICA
taxes on participating employees' dollars and
employees save pre-tax dollars on precalculated
expenses.
WATDA
150 E. Gilman, Level A
Madison, WI 53075-0345
(608)251-0044
Contact Bruce Ohlsen, bohlsen@watda.org
To
print a reimbursement form click here.
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Insurance
Coverage
WORKERS COMPENSATION
United Heartland is WATDA's endorsed carrier
for worker's compensation. The WATDA staff manager is Lee Bauman, lbauman@watda.org.
United Heartland
P.O. Box 3026
Milwaukee, Wi 53201-3026
(800)258-2667
http://unitedheatland.biz
American Advantage sells and
services WATDA's Workers Compensation and
Property and Casualty programs.
American Advantage / ADSI
P. O. Box 941
Waukesha, WI 53187
(414) 524-4010, (800) 524-4647
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Internet and Email Video Communication

WebOuts™ give you the ability to "walk out" onto your website or e-mails and relationally communicate to your prospective customers. With WebOuts™ you will be able to greet visitors to your website with the same relational touch that you would use to greet them at your dealership.
Let visitors to your website meet your ownership, sales and service staff, and hear about your organizations values and your dedication to serving your customers. Also, follow up with internet or phone inquiries and visits to your dealership by sending out E-WebOuts via e-mail. Once your prospective customer clicks on the e-mail, they will be brought to a browser page where you can thank them for considering your dealership. You can also use WebOuts™ for promotions, referrals, testimonials and more. These are just some of the many ways WATDA members can benefit from using WebOuts™.
WATDA has had great success using WebOuts™ to communicate to our audience and we strongly encourage you to do the same. Click on the link to learn more, then contact WebOuts™ to start using WebOuts™ for your dealership today.
WEBOUTS, LLC.
PO BOX 12234
Green Bay, WI 54307
(920)427-8800
www.webouts.com
The WATDA staff manager is Chryste Madsen, cmadsen@watda.org.
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Rust-Paint-Fabric
Protection
ECP Auto Armor, a protection system
providing environmental paint, rust and fabric
appearance care, backed by insurance. The WATDA staff manager is John Strange, jstrange@watda.org.

ECP, INC.
One Westbrook Corporate Center
Suite 1000
Westchester, IL 60154
(708) 409-5015, (800) 323-3521
www.ecpinc.net
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Telephone
Service
GLOBALCOM provides a complete
range of long distance services featuring a
generous WATDA member discount plan and the
most responsive customer service in the industry. The WATDA staff manager is Chris Snyder, csnyder@watda.org.

GLOBALCOM COMMUNICATIONS
100 East Wisconsin Ave.
Milwaukee, WI 53202
(800) 285-5057
www.global-com.com
Globalcom Billing Update
WATDA members using Globalcom, WATDA’s endorsed provider of long distance services, may have experienced some billing discrepancies. We have been informed that Globalcom has recently upgraded their billing software and have incurred a few glitches along the way.
In an effort to rectify these problems, Globalcom has provided WATDA with a toll free number for WATDA members to call if your bill does not seem right. That number is: 1-888-426-6340.
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Telephone Systems
Convergent Solutions provides business telephone systems, voice and data cabling, unified communications, overhead paging, wireless handsets and data services. Among other services, Convergent Solutions provides no-cost telecommunications analysis for dealerships as well as statewide service. The WATDA staff manager is Chryste Madsen, cmadsen@watda.org.

Scott Suchomel
CONVERGENT SOLUTIONS, INC.
2129 W Nordale Drive
Appleton, WI 54914
920-749-3880 direct
920-749-3864 direct fax
ssuchomel@convergent-solutions.net
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Vehicle Registration
Reports
NEW VEHICLE REPORTS
Monthly reports include cars and trucks in selected
markets, indicate "pump ins", and "pump
outs", and provide summary sales analysis.
Also available is a unique market analysis report
which shows market share by dealer and make.
USED VEHICLE REPORTS
Available on a quarterly basis, you get makes,
years and types of used vehicles sold by dealers
and the private market.
The WATDA staff manager is Chryste Madsen, cmadsen@watda.org.

Reg-Trak, Inc.
790 Lexington Way
Waterloo, WI 53594
(920)478-2909
or
Call WATDA at (608) 251-5577
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Office
Supply Service

Office Depot, in cooperation with the Wisconsin Automobile & Truck Dealers Association, has agreed to extend group purchasing power to all members of WATDA..
It’s really easy to set up an account with Office Depot!
Simply register your dealer at: https://odams.officedepot.com/registrations/watda.php. Our Office Depot representative will contact you when the registration is complete. Then you can begin ordering!
As a member of WATDA, Office Depot also offers:
- Reduced Prices up to 86% off MFG list prices on over 450 contract items
- Off contract discount up to 54% (excludes IT, electronic, furniture and specialty Items)
- Next Day Delivery within most major zones.
- Payment options: Account Billing (net 30 days) or pay with a credit card
- On-Line Catalog for Ordering & Information
Office Depot’s award-winning web site links directly to their distribution network, so you’re always working with “live” inventory data. You can also get timely answers to your questions about product availability, price and order status.
- In-Store Purchasing Card
This card links your “special pricing” power with Office Depot’s retail stores, so you receive the same great prices when you shop for urgent or after-hours orders.
If you have immediate questions regarding the program, please feel free to contact either of us via one of the methods listed below.
The WATDA staff manager is John Strange, jstrange@watda.org.
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The following suppliers have worked with WATDA to develop WATDA copyrighted forms for laser printed applications and are currently producing laser forms for dealerships.
- ADP
- AFA (Automotive Financial Administrators)
- Micro 21
The following suppliers have contracted with WATDA to reproduce WATDA copyrighted forms laser forms but are not yet producing laser forms for dealerships.
- Auto Master
- Carleton
- Take Note
- DCS - Summit Venture Group
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© 2010 Wisconsin Automobile & Truck Dealers Association
The contents of this site, in its entirety, are the
property of
Wisconsin Automobile & Truck Dealers Association
(WATDA).
Content may not be reproduced or distributed in quantities
of over ten (10)
copies without the express, written permission of WATDA.
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